Marketing 4.0 : (Registro n. 376)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00804nam a22002897a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250416135606.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250416b bl ||||| |||| 00| 0 por d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788543105338 |
| Qualifying information | (encad.) |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | por |
| Transcribing agency | OSt |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | por |
| Language code of original | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | K87m |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| Dates associated with a name | 1931- |
| 9 (RLIN) | 539 |
| 210 ## - ABBREVIATED TITLE | |
| Source | Marketing 4.0 |
| 240 ## - UNIFORM TITLE | |
| Uniform title | Marketing 4.0 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing 4.0 : |
| Remainder of title | do tradicional ao digital / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Rio de Janeiro : |
| Name of publisher, distributor, etc. | Sextante, |
| Date of publication, distribution, etc. | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 201 p. : |
| Other physical details | il. ; |
| Dimensions | 23 cm |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Economia digital |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Relações humanas |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kartajaya, Hermawan |
| Dates associated with a name | 1947- |
| 9 (RLIN) | 540 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Setiawan, Iwan |
| 9 (RLIN) | 541 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Korytowski, Ivo |
| Dates associated with a name | 1951- |
| 9 (RLIN) | 126 |
| Relator term | tradução |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | LIVRO |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Total renewals | Full call number | Barcode | Date due | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Biblioteca Fatec Adamantina | Biblioteca Fatec Adamantina | 16.04.2025 | 1 | 3 | 658.8 - K87m | 2025-0817 | 21.04.2026 | 20.02.2026 | 20.02.2026 | ex.1 | 16.04.2025 | LIVRO | ||||
| Dewey Decimal Classification | Biblioteca Fatec Adamantina | Biblioteca Fatec Adamantina | 16.04.2025 | 658.8 - K87m | 2025-0818 | 16.04.2025 | ex.2 | 16.04.2025 | LIVRO | ||||||||
| Dewey Decimal Classification | Biblioteca Fatec Adamantina | Biblioteca Fatec Adamantina | 16.04.2025 | 658.8 - K87m | 2025-0819 | 16.04.2025 | ex.3 | 16.04.2025 | LIVRO | ||||||||
| Dewey Decimal Classification | Biblioteca Fatec Adamantina | Biblioteca Fatec Adamantina | 16.04.2025 | 658.8 - K87m | 2025-0820 | 16.04.2025 | ex.4 | 16.04.2025 | LIVRO |
